Like Everyone Else, Amazon Is Testing A Like Button

"Like" buttons have been around on the Internet for a while now. But most people didn't pay too much attention to them until Facebook came along with their one-like-button-to-rule-them-all. Now it seems as if every site on the Internet needs a Like button. And while most companies are content to use Facebook's, some behemoths prefer to keep their data in-house. Like Amazon. It appears that the online shopping giant is currently in the process of testing out their own Like button. As you can see in the screenshots taken by reader Arul Isai Imran, their button looks similar to Facebook's, complete with the thumbs-up icon. Clicking on the button turns it orange and changes the text within the button to "Liked". Interestingly, below that, there's a check-box that reads "Don't use for recommendations" ? clearly, the main intention here is for Amazon to use this button for recommendations.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/_AnE_NyIWKU/

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