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Tuesday, December 14, 2010

Ahead Of A Wide Launch Next Year, Apple Previews iAds For iPad With Tron Legacy

While Apple has spent much of the latter part of this year ramping up their iAd platform for iOS devices, they have not yet focused on one key area: the iPad. That will change in early 2011, when the company will begin a full-on advertising assault within apps made for the popular tablet device. And today they're offering a glimpse of that future. And they're wisely doing it with Tron. Apple and Disney have teamed up to show off what iAds for the iPad will look like with a Tron Legacy unit that begin to appear today in some iPad apps, we're told. "Disney and Apple are excited to debut the 'Tron Legacy' iAd today as a special preview of iAd for iPad, which launches next year. iAd brings 'Tron's' pulsing energy and vivid graphic style to iPad's stunning display, creating a truly immersive ad experience," the joint statement between the two companies reads.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/gZqUrZ0oR8g/

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