Buddy Media Raises $54M For Brand-Focused Social Media Management Platform

Buddy Media, a company that provides Facebook Page and social media management tools to brands, has raised $54 million in Series D funding led by GGV Capital with Institutional Venture Partners, Bay Partners and Insight Venture Partners. This brings Buddy Media's total funding to just under $90 million. GGV partner Jeff Richards has joined the Buddy Media Board of Directors. One of Facebook's first ad sales execs, Kevin Colleran, has also joined the company's board of advisors. Buddy Media is best known for its all-in-one social media management system to help create, manage and track social campaigns on Facebook. With regard to Facebook, the platform lets brand managers agencies create, manage and track Facebook pages in a variety of languages to drive and increase user and brand engagement. Users don?t need to have any prior FBML knowledge to create pages on Facebook and can create sleek and interactive pages fairly easily.

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